Introducing a new approach to strategy to a rural Indiana county
Last week, I was in Morgan County, IN to introduce a group of civic leaders to the disciplines of strategic doing. Jon Speer, my host along with Home Bank, took some notes and video of the session.
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- Old economic development model, which is primarily recruiting, no longer works in a global economy. Rural communities are suffering because of this.
- Children are the guides to the “new world”. Focus is on connections and networks.
- Our grandfather’s economy was centered on moving stuff (e.g. coal, grain, steel)
- Our grandkid’s economy is knowledge-based--knowledge of networks. The challenge is to connect our grandfather’s resources with grandkid’s knowledge.
- Brainpower creates a competitive advantage. Converting brainpower to innovation, technology, and entrepreneurship leads to wealth creation.
- Strategic Planning invented by our grandfathers. It’s dead (or at least dieing).
- Strategic Doing created by grandkids. Set a direction and move towards it.
- Strategic Doing cycle: 1) What could we do? 2) What should we do? 3) What will we do? 4) How will we learn?
- Strategic Doing has no hierarchy--no permission necessary, no gatekeepers, no veto power within the network.
- Strategic Doing priorities: 1) Generating brainpower / talent; 2) Support innovation / technology; 3) Create healthy environment; 4) Establish new networks; 5) Personal improvements from collaboration.




